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	<title>Internet4Changestrategy | Internet4Change</title>
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		<title>#4change March: How Social Media Can Enhance Events</title>
		<link>http://internet4change.com/2010/03/4change-march-how-social-media-can-enhance-events/</link>
		<comments>http://internet4change.com/2010/03/4change-march-how-social-media-can-enhance-events/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 16:30:01 +0000</pubDate>
		<dc:creator>christina</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[#4change]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://internet4change.com/?p=324</guid>
		<description><![CDATA[The following is cross-posted from ChristinasWorld at the #4change blog: In the wake of South by Southwest in Austin, and in anticipation of some exciting social media and social change gatherings coming up on the 2010 events calendar, we thought it could be useful to explore How Social Media Can Enhance Events as the topic...]]></description>
			<content:encoded><![CDATA[<p><em> </em></p>
<div class="wp-caption alignnone" style="width: 348px"><a href="http://4change.memeshift.com"><img title="#4change" src="http://4change.memeshift.com/wp-content/uploads/2009/07/4change_logo.jpg" alt="#4change" width="338" height="80" /></a><p class="wp-caption-text">#4change</p></div>
<p>The following is cross-posted from ChristinasWorld at the <a href="http://4change.memeshift.com"><em>#4change blog</em></a><em>:</em></p>
<p>In the wake of South by Southwest in Austin, and in anticipation of some exciting social media and social change gatherings coming up on the 2010 events calendar, we thought it could be useful to explore How Social Media Can Enhance Events as the topic for the March #4change chat.</p>
<p>I’m excited! Not only is this a topic that I personally want to learn more about, but it’s going to be my first time as part of the #4change collective to co-host a chat, together with Tom Dawkins (@tomjd). #Gratitude in advance for your patience, as I find the right groove!</p>
<p><strong>Some pre-chat food for thought:</strong></p>
<p>My new Mac’s thesaurus offers several alternative terms we could use instead of enhance:</p>
<blockquote><p>enhance (verb) increase, add to, intensify, heighten, magnify, amplify, inflate, strengthen, build up, supplement, augment, boost, raise, lift, elevate, exalt; improve, enrich, complement.</p></blockquote>
<p>Most of us would probably agree that social media indeed can enhance offline events, but does it always? For whom? The thesaurus also tells me the antonym to enhance is <em>diminish</em>. Can social media also diminish offline events?</p>
<p>There are so many tools we can use to try and enhance offline events. What we hope to explore in Thursday’s chat is how.</p>
<p><strong>#4Change March Chat Questions:</strong></p>
<p>1.	What’s the potential benefit of using social media to cover events? For whom?<br />
2.	What makes a good events coverage strategy?<br />
3.	Are there examples of specific events that really did the social media piece well?<br />
4.	Which Social Media tools are best suited for covering live events?<br />
5.	How does online reporting affect the experience of participants at an event.<br />
6.	Is it possible to imagine online participants actually engaging in offline events remotely through social media, or will there always be a disconnect?<br />
7.	How can the continuation of conversations held at live events best be continued online? Is it realistic or unrealistic to expect that they will?<br />
<strong> Join the Twitter chat:</strong></p>
<p>If you want to contribute to the conversation, you’ll need to have a twitter account (it’s free).<br />
•	To follow the conversation (whether you are planning to contribute or not), use http://search.twitter.com or another application to search on Twitter for #4Change<br />
•	Jump in to the conversation by adding #4Change to your Twitter message<br />
•	Feeling brave? Check out TweetChat – it’s a great application that integrates with your Twitter account and makes chats more fun! You can turn it off after the chat.<br />
•	Please introduce yourself in 1 tweet at the start or when you join in<br />
<strong> Details</strong></p>
<p><strong>Date</strong>: March, 18th 2010<br />
<strong> When</strong>: 2 – 4 pm US Pacific Time, 5 – 7 pm US Eastern Time, 9pm – 11pm London, UK (<strong>NOTE</strong>: check your local time carefully, as the US changed to daylight savings time earlier this week)<br />
<strong> Where</strong>: Twitter (search for #4Change)<br />
<strong> Topic</strong>: How Social Media Can Enhance Events</p>
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		<title>#i4c Practical Uses of Twitter: lunchtime training @HubBrussels 17 Dec</title>
		<link>http://internet4change.com/2009/12/i4c-practical-uses-of-twitter-lunchtime-training-hubbrussels-17-dec/</link>
		<comments>http://internet4change.com/2009/12/i4c-practical-uses-of-twitter-lunchtime-training-hubbrussels-17-dec/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 08:26:35 +0000</pubDate>
		<dc:creator>christina</dc:creator>
				<category><![CDATA[training]]></category>
		<category><![CDATA[#i4c]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://internet4change.com/?p=295</guid>
		<description><![CDATA[On 17 December (12:15 &#8211; 14:15) bring your sandwich and your laptop to @HubBrussels (37 Rue du Prince Royal) for a hands-on interactive training seminar on how to change the world in 140 characters or less. Space is limited to 15 participants &#8211; there are currently a few spots left.  Please tell your colleagues in...]]></description>
			<content:encoded><![CDATA[<p>On 17 December (12:15 &#8211; 14:15) bring your sandwich and your laptop to @HubBrussels (37 Rue du Prince Royal) for a hands-on interactive training seminar on how to change the world in 140 characters or less.</p>
<p>Space is limited to 15 participants &#8211; there are currently a few spots left.  Please tell your colleagues in Brussels!</p>
<p>To register, send an email to training@internet4change.com with &#8220;Twitter&#8221; in the subject, or send a tweet to @ChristinasWorld with your name letting me know you want to attend.  The cost is 10 euros for Hub members and 15 euros for other participants.</p>
<p><strong>If you&#8217;ve received already received a confirmation</strong> back from me by email or personal tweet, below is some additional information to know before you join us on Dec 17th.</p>
<ol>
<li>Please come ready to work at <a href="http://twitter.com/">Twitter.com</a>. If you have not yet signed up for a Twitter account, please take 5 minutes to <a href="http://twitter.com/signup">sign up</a> before you come. Please know what your ID is, and keep your password handy.</li>
<li>Because Twitter only allows 140 characters, it is common to use a URL shortener. While there are many URL shorteners out there, I recommend <a title="bit.ly, a simple URL shortener" href="http://bit.ly">http://bit.ly</a> because it also helps you see which or your links people are clicking on.  You will need a bit.ly account at the course. <a title="Get a Bit.ly account" href="http://bit.ly/account/register?rd=/">Sign up for one now</a> by giving them your twitter info (it takes 1 minute).</li>
<li>Head over to <a title="Klout.com" href="http://klout.com" target="_blank">Klout.com</a> and quickly add your twitter info into an account there, as well. Klout analyzes your activity at Twitter over time and provides insights into the kind of influence you are achieving. It&#8217;s another one of the tools for maximizing your use of time at Twitter  that I will be telling you about at the course.</li>
</ol>
<p>I will post a wrap-up of the course here at the Internet4Change blog after it&#8217;s over, so you will have a place to connect with further questions after we&#8217;ve met.</p>
<p>Meanwhile, I look forward to seeing you on Thursday, and to much tweeting together in the future.</p>
<p>Christina</p>
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		<item>
		<title>i4c Project Start-up Status</title>
		<link>http://internet4change.com/2009/11/i4c-project-start-up-status/</link>
		<comments>http://internet4change.com/2009/11/i4c-project-start-up-status/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 23:48:53 +0000</pubDate>
		<dc:creator>christina</dc:creator>
				<category><![CDATA[#i4c]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[start-ups]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://internet4change.com/?p=214</guid>
		<description><![CDATA[Things are busy starting a start-up! After much consultation with social enterprise folks where I live in Belgium, I&#8217;m starting a Belgian based non-profit association for the purpose of developing and launching initiatives that support social entrepreneurship &#8211; among them Internet4Change.  My aim in doing so is to be able to justify my own working...]]></description>
			<content:encoded><![CDATA[<p>Things are busy starting a start-up!</p>
<p>After much consultation with social enterprise folks where I live in Belgium, I&#8217;m starting a Belgian based non-profit association for the purpose of developing and launching initiatives that support social entrepreneurship &#8211; among them Internet4Change.  My aim in doing so is to be able to justify my own working life while I get things off the ground, while at the same time leaving room for autonomous project ownership structures to develop.</p>
<p>The association I&#8217;m starting &#8211; with the participation of another Ashoka fellow and a good friend who is an international investment consultant specializing in 3rd world projects (both Belgian) will likely be called <em>Uplift Innovations</em>. Thanks to the favorable sale of some property 2 years ago I still have enough money in the bank to live on for at least a year, so I will invest some of that in the association and become an employee.  That will make it easier to deal with start-up costs, health insurance (required by law in Belgium) and some of the other logistical issues involved in being based here. The statutes are being written to allow that Uplift Innovations may facilitate projects with cooperative and/or other kinds of autonomous ownership and management structures.</p>
<p>I&#8217;m also working on the application for Ashoka&#8217;s new Globalizer program <a href="http://www.ashokaglobalizer.org/">http://www.ashokaglobalizer.org/</a>, which is an initiative by Ashoka to assist Fellows in reaching global scale with their innovations. Whether or not I succeed at qualifying for what they are aiming at, it&#8217;s been a very good exercise to consider the questions the application asks, and I can&#8217;t see the harm in trying.</p>
<p>Meanwhile, I&#8217;ve been very pleased with the <a style="text-decoration: underline; color: #338800; background-color: transparent;" title="Posted to: Internet4Change by Christina Jordan, 5 weeks ago. Edited: 4 weeks ago. Comments: 80 (most recent: 3 hours ago by Jeff Mowatt)." href="http://www.ned.com/group/i4c/news/3/">Defining &#8220;Collaboration&#8221; in the Social Change sector</a> discussion at Ned.com. I&#8217;ve used Twitter to bring in 20 different voices so far, and the discussion has been rich.  It&#8217;s been a great venue for identifying allies and potential collaborators like Jean Russel @nurturegirl, Rosalind Chu @rosalindchu and Fabio Barone @faboolous who I&#8217;ve connected with beyond that discussion in recent weeks.  The discussion has also helped me confirm the 4 main directions that I hope to lead this work in the coming years:</p>
<blockquote>
<ol style="line-height: 1.5em; margin-top: 0.5em; margin-right: 0px; margin-bottom: 1em; margin-left: 1.5em; list-style-type: decimal; list-style-position: initial; list-style-image: initial; padding: 0px;">
<li style="margin-bottom: 0.5em;">I&#8217;d like to develop Internet4Change.com into a portal for a range of practical resources that are online to assist social entrepreneurs. The list of <a href="http://www.ned.com/group/i4c/ws/collaboration_resources/">collaboration_resources</a> we&#8217;ve started developing is just a start;</li>
<li style="margin-bottom: 0.5em;">I&#8217;m hoping to identify the right technology for enabling personal pages at My.Internet4Change.com that can aggregate an individual&#8217;s online presence in the social change space &#8211; ie, consolidating not only static links but also dynamically creating an easily accessible current and historical record of conversations (where you are discussing/working on what).</li>
<li style="margin-bottom: 0.5em;">Within the context of being able to see who is working on what, where, the economic model I have in mind would make it more financially feasible for change agents around the world to justify (and pay for) their time spent online, and provide financial incentive especially for works/initiatives created transparently in collaboration with others.</li>
<li style="margin-bottom: 0.5em;">The final big piece of the Internet4Change vision (2-4 years down the line!) involves targeted training for Internet4Change agents in under-connected parts of the world, enabling not only more north/south collaboration but south/south collaboration as well. In other words, once a system that encompasses a collection of online resources, the ability to find the right people using those resources, and financial fuel to pay for using those resources is in place, then proactively teaching people to use the system will hopefully help to kick global social change into overdrive.</li>
</ol>
</blockquote>
<p>Carving out the earliest part of the path that will take this project toward those objectives is where I&#8217;m at now ~ making progress, but oh so much to do!</p>
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